What’s really happening when you’re not in the room?
Premium brands don’t fail loudly. They leak quietly.
In 3 days, see your client journey through fresh eyes and protect your reputation, revenue, and referrals.
Even “small cracks” add up to £50,000+ a year.
No disruption. Report in 5 business days
Trusted by Home Services, Med Spas & Private Clubs
Our reply time cut from 19h to 2h. We got 3 extra bookings a week in 2 weeks.
Health Clinic
We refined our phone script → +11% more quotes closed in 30 days.
Home Construction
We shifted to faster follow-up which got us +17% patient conversions in one month.
Medical Spa
We thought we were fine. Two fixes paid for the audit in 10 days.
Wellness Studio
Sample Report
What You Will Get
This isn’t a checklist. It’s your fast path to closing silent gaps and elevating trust.
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Customer Journey Map 🗺️ every touchpoint you thought was seamless (plus the emotions driving it)
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Revenue Leak Finder 💸🔍 hidden upsells you missed + trust breaks your team didn’t see
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Joy Index 😊🌟 how much delight you truly deliver.
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Team Snapshot 📸 where strengths shine and blind spots erode results
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Action Plan ✅📈 fixes ranked by ease and impact, so you know where to begin
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X-Factor Reveal 💎⚡your unique “wow” to amplify above the noise
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Live Review Call 🗣️ a private session to unpack it all and plan with total clarity
Your time: 30 minutes to start, 60 minutes to review. I handle everything in between.
One powerful audit. One guided conversation. See what your clients see and fix it before it costs you more.
What Is a Secret Shopper Audit?
Dual-Lens Approach
Lens #1: Client's Eyes
how it feels to walk in that door, call your team, get responses, or check out
Lens #2: Owner's Dashboard
how your systems, staff, follow-ups, and backend really run when you’re not there.
(marketing, discovery calls, follow-ups, checkout, staff flow)
These perspectives don’t just show what’s broken. They expose why things fail (tone, timing, trust). Then I map out exactly where you must fix to stop “leaks.”
How It Works
01
30 Min Intro Call
Go over the details, answer any questions, and pick a focus area in your business
No payment until after the call. You decide if you want to move forward.
02
3-Day "Secret Shopper" Audit
Day 1: Customer-eye sweep (website, socials, emails, storefront).
Day 2: Secret-shopper interactions.
Day 3: Behind-the-scenes shadowing of one area you choose.
03
Report + Review
You’ll receive your full Secret Shopper Report within 5 business days and book your 1:1 review session to walk through everything together.
The 3-Day "Secret Shopper" Audit
£497
Most businesses don’t fail because of one big mistake.
They underperform because of small leaks compounded over time.
Just 1 client a week lost at £500 each = £26,000 a year.
A weak intake process costing 2 leads a month = £12,000 a year.
These gaps add up fast. Fixing even a fraction of them covers the audit many times over.
No payment till you decide to move forward.
3+ new insights or I’ll stay in your corner for 30 days to make sure you get them.
FAQs
Q: What kinds of businesses is this for?
Any people focused business
Q: Is this a sales pitch in disguise?
No. You’ll get a full report + review session. If. you want more help, we can take it from there.
Q: What do you need from me?
Your website, socials, and standard client materials (emails, intake forms, etc.), plus time and permission for me to secret shop and shadow your business. I’ll handle everything else.
Q: Do I need to give you access/logins?
No, this is an external audit + one behind-the-scenes shadowing. All I need is customer facing material.
Q: How does the “secret shopper” part work with patient privacy?
For clinics that require extensive upfront testing, I’ll go through the journey as far as possible. If it reaches the point of testing, that’s when we’ll switch to reviewing recorded patient sessions (with permission) so I can still see what’s happening behind the scenes. This way, you get the full experience without disrupting privacy or adding extra costs
Q: Can we do an NDA?
Privacy-first: NDA on request, patient identifiers removed; I review recorded sessions only with written permission.
Q: Can this work in other industries too?
Yes! I’ve successfully done this in industries ranging from medical practices to roofing companies to private members clubs. The approach is always customized, and if being a traditional secret shopper isn’t simple, we’ll find a creative way to make it work.
Q: What kind of results should I expect?
Most businesses discover at least 3–5 overlooked gaps that, when fixed, directly improve retention, referrals, and revenue.
Why I Do This
I’m Zehra Ashary.
After driving $45M in sales and ranking among the Top 100 WSJ Teams, I saw the same pattern everywhere: businesses quietly losing revenue through hidden gaps in the client journey.
Not every owner has the time or budget for a coach. But every owner deserves to know exactly where money or clients are slipping away.
I see the hard work you and your team put in every day.
My role is simple:
👉 Spot the cracks.
👉 Show you where money or trust is being lost.
👉 Give you a clear plan to fix it.
✨ No stress. Just clarity.
Follow me on Instagram for business insider insights. @offbeatoutlook_
Guarantee applies to the 3-day audit. Includes weekly check-ins within 30 days. Additional support available if needed.
Transparency matters. Follow along or reach out anytime.
